Sunday, 22 September 2013

A note on audience feedback through analytics

In class we discussed last year's films and how we can improve and develop our ideas. One key aspect of research that we looked at was our analytics on our film 'Unattainable'. We discovered that the majority of the audience only watched up to 0:44 seconds, although it was a two minute opening.












This made us realise that our storyline was not interesting enough to hold an audience' attention. This feedback is extremely useful for making sure that we think through our idea and continue to develop ideas as our tests shoots start. Our short film is between 5-8 minutes, meaning that to keep the audience captured for the entire film, we have to make our idea relatable and of course interesting. For this years film we are going to include dialogue and more than one main character. Hopefully this will keep our audience engaged and watch the entire short film.

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